EcoStyle Organics — Full-Stack Search & eCommerce Transformation
Scaled direct-to-consumer organic search revenue by 280% through technical SEO, Core Web Vitals optimization, and a high-performance headless Shopify Plus store.
The Challenge: High Ad Costs & Fragmented Tech Stack
EcoStyle Organics was struggling with high customer acquisition costs on paid social, slow mobile load times exceeding 4.2 seconds, and poor organic Google visibility for commercial category keywords. Their monolithic legacy store was creating friction across mobile checkouts and hindering conversion rates.
The Solution: High-Performance Architecture & Search Optimization
Kodimy deployed an integrated growth sprint encompassing technical SEO, dense entity schema, and a modern headless Shopify Plus storefront:
- Topical Authority Clusters: Structured 40+ high-intent keyword hubs to capture top-of-funnel and direct-buying queries.
- Entity Graph Schema: Built comprehensive JSON-LD product and organization schema to trigger rich Google snippets and AI engine citations.
- Sub-Second Storefront: Reduced mobile Largest Contentful Paint (LCP) from 4.2s to 0.8s, driving frictionless user checkouts.
The Impact: Scalable Revenue & Compounding Organic Pipeline
Within 5 months of deployment, EcoStyle achieved a 280% surge in organic revenue, decreased CAC by 42%, and scaled paid ROAS to 4.2x with zero checkout drop-offs.
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